Post by account_disabled on Mar 4, 2024 10:04:36 GMT
Success is not luck, but the result of good planning and hard work. Planning helps you achieve your goal gradually, one step at a time. It affects almost any type of work, but this article focuses on creating a content plan. Planning content on social media may seem superfluous as it's easier to do everything in the moment, from ideation to scheduling posts. But what if I instead tried to plan the next 10 posts now? How about 20? In our previous article we explained how to write posts correctly. But how do you plan content correctly? What is a content plan for? One of the main purposes of a content plan is to set defined objectives to be achieved with one's efforts. Planning content helps to: Increase brand recognition Direct traffic to your website Create interests in potential customers Sell Increase views/purchases/reach But being aware of your goals is just the tip of the iceberg.
The most important thing is to create a content plan that is effective for your account. How Germany Phone Number to do it? Here are three simple steps. 1. Determine your account type The content itself depends on it. What do you prefer to do: teach people something new, sell them goods/services, or tell them about yourself? What do you do best? Once you have chosen the content topic, proceed to the next step: divide the content into two groups - one to inform, one to sell. 2. Define the structure of your content Regardless of what you want, your content plan can't just include posts aimed at selling. Analyze existing content and determine which posts have the greatest reach and classify them into categories. Also identify less popular posts and decide whether such content deserves to be published in the future. Tell stories – if your profile only contains advertising posts, it will become a boring online store that no one will be interested in.
Create your post scheme according to categories. For example, if you publish two posts to educate or inform (product or service information, FAQ), you can also publish one to sell and two to entertain. The account of the traveling blogger Lee Litumbe (spiritedpursuit) is an almost perfect example: 3 of the last 6 posts talk about her (highlighted in green), 1 post informs (highlighted in blue) and 2 advertise/sell without intrusions (highlighted in red): And here is the popular beauty blogger Fleur (fleurdeforce) . She has created her own pattern of efficient posts: 6 of her last 9 posts are about her (highlighted in green), 1 post educates (highlighted in blue) and 3 of her posts contain pure advertising (highlighted in red): Don't forget the fact that Instagram is first and foremost a communication platform. Encourage feedback from your followers. Choose images and videos that are understandable and interesting.
The most important thing is to create a content plan that is effective for your account. How Germany Phone Number to do it? Here are three simple steps. 1. Determine your account type The content itself depends on it. What do you prefer to do: teach people something new, sell them goods/services, or tell them about yourself? What do you do best? Once you have chosen the content topic, proceed to the next step: divide the content into two groups - one to inform, one to sell. 2. Define the structure of your content Regardless of what you want, your content plan can't just include posts aimed at selling. Analyze existing content and determine which posts have the greatest reach and classify them into categories. Also identify less popular posts and decide whether such content deserves to be published in the future. Tell stories – if your profile only contains advertising posts, it will become a boring online store that no one will be interested in.
Create your post scheme according to categories. For example, if you publish two posts to educate or inform (product or service information, FAQ), you can also publish one to sell and two to entertain. The account of the traveling blogger Lee Litumbe (spiritedpursuit) is an almost perfect example: 3 of the last 6 posts talk about her (highlighted in green), 1 post informs (highlighted in blue) and 2 advertise/sell without intrusions (highlighted in red): And here is the popular beauty blogger Fleur (fleurdeforce) . She has created her own pattern of efficient posts: 6 of her last 9 posts are about her (highlighted in green), 1 post educates (highlighted in blue) and 3 of her posts contain pure advertising (highlighted in red): Don't forget the fact that Instagram is first and foremost a communication platform. Encourage feedback from your followers. Choose images and videos that are understandable and interesting.